Branded ResidencesRegister

Fort Lauderdale Beach

The Ocean Resort Residences, Conrad Fort Lauderdale Beach

Operating

The residences

The name licensed to this project and carried on the building. A brand is not a company: it holds no title, builds nothing and runs nothing.
Conrad
The business the brand comes from — hotel, fashion, design, automotive, restaurant, club, or a developer’s own name.
Hotel
How many separately titled homes this project sells, counting every kind it sells. Where it sells more than one kind, each is named and its own count given.
290Of which Condo-hotel units 181
The kinds of home offered — villas, condos, penthouses, lots — and how they break down. Not how many, and not what interest is sold.
Studio, one- and two-bedroom residences on the upper floors of the separate residences building
The interest a buyer takes: whole ownership, a share of one residence, or a right to use it.
Whole ownership
Whether a hotel shares the site, the building is mixed-use, or it is residences only.
Hotel on site
When its residences were first released for sale.
No opened page states a sales-launch date for the residences.
Every handover date the project has been given, oldest first.
2007
When the residences were handed over to buyers.
Oct 2017
5 fields not recorded

What the brand does · Master plan · Price · Announced · Construction started

Not recorded is a statement about this register: no sourced value is held for these. It is never a claim that anyone withheld them.

Who is behind it

The company that runs properties under this project’s brand and sets the standards carried under it. It need not own the name — who owns it is the brand licensor.
Hilton
A party that still holds title to a named part of this scheme — a retained podium, a co-located hotel. Most branded residences have none: the homes belong to the people who bought them.
Heafey GroupSince January 2017Bought the unopened project in January 2017.
The party that promotes the project and carries it through to delivery. May also hold title to part of it — being one does not make it the other.
CFLB Partnership LLCCompleted and opened the project under the Conrad name.
5 fields not recorded

Building manager · Architect · Interior design · Main contractor · Brand licensee

Not recorded is a statement about this register: no sourced value is held for these. It is never a claim that anyone withheld them.

How this project is structuredThe residences sit beside the Conrad resort at 551 North Fort Lauderdale Beach Boulevard, on a site begun as a Trump-branded project whose licence lapsed in 2009. Hilton bought the vacant address and signed an agreement with CFLB Partnership LLC to open and operate it as a Conrad. The unopened project was sold to the Heafey Group in January 2017.

Sources

www.browardpalmbeach.com/news/failed-fort-lauderdale…
3 Oct 2014Trump licence lapse, Hilton purchase, Conrad agreementAccessed 6 Aug 2026
en.wikipedia.org/wiki/Conrad_Fort_Lauderdale
Unit split, opening, owner, architectAccessed 6 Aug 2026
www.condoblackbook.com/fort-lauderdale/the-ocean-res…
Residence count and addressAccessed 6 Aug 2026

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